Press Releases

Fanfaire Cooltec Shirt Takes Heat Off Riders

April 2013

(Portland, Oregon) 

Responding to the ongoing pursuit of equestrians for riding apparel that keeps them cooler and drier in warm weather, FITS, a leading manufacturer of technical riding wear, has created the Fanfaire shirt, made with Cooltec fabric that is feature rich.

"The Fanfaire shirt has built-in UPF 50," reports Mollie Wolfe, National Sales Manager. She notes: "Cooltec is also odor and pill resistant." The shirt's breathability technology controls moisture and provides beneficial wicking while at the same time its hour glass design flatters the feminine form. Most notable are the two layers of feather weight, powermesh that provide shade and air ventilation on the sleeves, shoulders and sides.
Fanfaire, apart from being super lightweight, is noticeably soft and dries in minutes, FITS states. Included is a stock tie loop on the back neck and a hidden zipper tab for the all white shirt worn in the show ring.

The Fanfaire, available at nearly 200 dealers in the US and abroad, is offered in eggplant (shown here); lead; solid black and all white in sizes SM (4-6), MED (8-10), LRG (12-14), XL (16-18). Suggested retail is $72.00.

For more information 1-541-301-0300